Company: Shakopee Mdewakanton Sioux Community Gaming Enterp
Posted on: January 11, 2022
Job Summary: Develop copy and proofreading all forms of media
including all print and digital executions, within given creative
guidelines to ensure consistency of brand voice across all
marketing channels. Heavy emphasis on writing for a digital
environment including but not limited to banner ads, emails, site
content including search and keywords and social media. The
Copywriter collaborates with the Senior Copywriter and other
members of the creative team and internal clients and clearly
conveys copy that will inspire consumers to act. Requirements
Primary Duties and Occasional Tasks:
- Translate high-level ideas that originate from multiple
internal clients into compelling brand voices.
- Collaborate with other members of the marketing team to
formulate creative strategy and develop campaigns.
- Writes clear and compelling copy for all forms of media
including digital advertising, social media, web, direct mail,
print collateral and audio scripts to inform audiences of all the
promotional, entertainment and amenity offerings.
- Listens to, discusses and Interprets internal client's core
message and target audience to build marketing projects and
- Brainstorms visual and copy ideas with other members of the
creative team within creative guidelines.
- Proofreads to ensure consistency of brand voice and accuracy of
copy across all marketing channels.Job Requirements: Reflects
MINIMUM EDUCATION, TRAINING, CERTIFICATION and EXPERIENCE required
in order to meet the expectations of this job:
- Combination of post-secondary education in English,
- Marketing, or related field and experience in advertising
copywriting equal to four years.
- Excellent writing, editing and proofreading skills
- Strong research skills
- Knowledge of SEO principles to maximize copy's reach
- Collaborative spirit
- Excellent time-management and organizational skills
Keywords: Shakopee Mdewakanton Sioux Community Gaming Enterp, Lakeville , Copywriter, Advertising , Lakeville, Minnesota
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